Do Blue - World Mental Health Day

Konectbus Goes Blue for World Mental Health Day in Support of Norfolk and Waveney Mind

Konectbus is marking World Mental Health Day in a special way this year by participating in "do blue", an intiative from Norfolk and Waveney Mind, a leading mental health charity. Konectbus is turning its social media channels blue and encouraging its staff to wear blue, symbolising their commitment to raising awareness about mental health.

Konectbus staff wearing blue for World Mental Health Day - Thursday, 10th October 2024

This initiative aligns with Norfolk and Waveney Mind's broader campaign to highlight mental health challenges and offer support to those who need it. By participating in this visual display of solidarity, Konectbus hopes to draw attention to the importance of mental health and encourage conversations that can help reduce the stigma surrounding mental health issues.

In addition to their blue-themed participation, Konectbus is also using the day to highlight its ongoing community-focused initiatives, such as the Chatty Bus. This program is designed to combat loneliness, which is often linked to mental health struggles, by encouraging passengers to strike up conversations during their bus journeys. The initiative fosters a sense of community and helps create opportunities for meaningful interactions, particularly for individuals who may be experiencing isolation.

Konectbus’s involvement underscores the important role that businesses and community services can play in promoting mental well-being. By making small changes and supporting larger mental health campaigns, Konectbus is helping to ensure that conversations around mental health continue to grow, offering support to those who need it most.